Sports Intelligence Platform
The Operating System for Modern Sports Organizations
CerebrOS unifies ticketing, marketing, fan engagement, and behavior data into a single intelligence layer that predicts outcomes and drives revenue action.
Designed to sit above your existing ticketing and marketing stack.
Sports organizations don't have a data problem. They have a fragmentation problem.
Ticketing is handled by vendors who optimize for transactions, not intelligence.
Marketing lives across disconnected platforms—Meta, Google, email, SMS—with no unified view of fan behavior.
Fan engagement is scattered across social media, websites, and in-venue experiences that don't talk to each other.
Reporting is retrospective, answering "what happened" instead of "what will happen" or "what should we do."
This is a systemic issue, not a tooling issue.
Owning transactions is not the same as owning intelligence.
Vendors optimize for processing transactions reliably. That's important, but it's not enough.
Teams need understanding, prediction, and control across the entire fan journey—from discovery to purchase to repeat attendance.
The missing layer is intelligence across the entire fan journey.
The CerebrOS System
Inputs
Mobile App
Website
Ticketing Systems
Marketing Channels
Commerce
Concessions
CerebrOS Data House
Unified fan timeline including in-venue behavior
Intelligence + Prediction Engine
Behavior modeling, forecasting, personalization, in-venue optimization
Actions
Messaging
Offers
Pricing
Sponsorship Activation
Personalization
Concessions Optimization
Ask in natural language. Act with precision.
The Command Center is how teams interact with CerebrOS—by asking questions in plain language and receiving insights, predictions, and recommended actions.
"Which fans are most likely to buy tickets this weekend?"
"What seats are being browsed but not purchased?"
"What message should we send to increase conversion without discounting?"
Intelligence Modules
Fan Behavior Modeling
Identifies high-intent fans, purchase patterns, and engagement preferences to enable precise targeting without waste.
Campaign Intelligence
Connects marketing spend directly to real business outcomes—from impressions to purchases to attendance.
Seat Preference Insights
Reveals what fans consider but don't buy—enabling smarter pricing and inventory decisions without blanket discounts.
Predictive Demand Forecasting
Anticipates purchase likelihood, expected demand by section, and optimal timing for outreach.
Outcomes That Matter
Drives Revenue
- •Higher conversion without discounting
- •Smarter pricing and inventory decisions
- •Measurable sponsorship performance
- •Increased lifetime value per fan
Reduces Waste
- •Less wasted marketing spend
- •Fewer manual reports
- •Less guesswork
- •Fewer disconnected tools
Built for Organizations Operating at Scale
Sports generates billions in attention. Very little intelligence.
Sports organizations have massive fan data—ticket purchases, website traffic, social engagement, merchandise sales, concessions behavior.
Most of it is underutilized. Siloed across vendors. Analyzed in hindsight.
CerebrOS turns attention into a controllable, monetizable system.